Creative Strength
Out-engages 24% of the 76-ad benchmark
AdCortex™ engagement model · engagement index 25.09
What this ad is
A 8-second scripted TikTok ad from Lisa — a verified top performer from TikTok Creative Center, scored here for predicted brain engagement against its 75 benchmark peers.
It earned Top Ads placement on real-world results, yet predicted brain engagement is at the bottom of the set — proof that platform metrics and neural attention measure different things.
Hook strength
6
Avg predicted attention, first 3s (relative to this ad's range)
Attention drop
None
No sustained drop-off detected
Peak moment
6.1s
Highest predicted attention: 29/100
Purchase signal
MODERATE
55% avg attention in the final third
The ad
© Lisa. Shown for analysis & education. Original on TikTok Creative Center ↗
AI agents: the raw file is x402-payable — GET /api/benchmarks/ad_7137394209838809090/video returns 402 with USDC options (Solana/Base). See the agent API.
Attention over time
Predicted viewer attention for every second, normalized to this ad's own range — the same chart every PreTestAds report gets. How to read it
What the curve says it does well
- No sustained attention crash detected — the pacing holds viewers across the full runtime.
Where it slips
- The open is quiet relative to what comes later (first-3s average 6/100). On a paid placement that's swipe risk before the good part arrives.
- The peak arrives late (6.1s of 8s). Viewers who bail early never see the strongest material — cutdown potential here.
Auto-generated from the model output. AdCortex™ predicts attention, not conversions.
Full transcript (18 words)
What the ad actually says — auto-transcribed. Useful for studying how the script maps to the attention curve above.
Victac made me buy it. It sends me a notification each time my door is open or closed.
More from the benchmark
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