← Benchmark Library

Dasher TikTok Ad — Brain Engagement Breakdown

Benchmark adRank #57 of 7614s · US

Creative Strength

25/100
weak

Out-engages 25% of the 76-ad benchmark

AdCortex™ engagement model · engagement index 25.38

What this ad is

A 14-second scripted TikTok ad from Dashera verified top performer from TikTok Creative Center, scored here for predicted brain engagement against its 75 benchmark peers.

It earned Top Ads placement on real-world results, yet predicted brain engagement is at the bottom of the set — proof that platform metrics and neural attention measure different things.

Hook strength

84

Avg predicted attention, first 3s (relative to this ad's range)

Attention drop

5.1s

Attention falls sharply here and stays low

Peak moment

0s

Highest predicted attention: 100/100

Purchase signal

WEAK

15% avg attention in the final third

The ad

© Dasher. Shown for analysis & education. Original on TikTok Creative Center ↗

AI agents: the raw file is x402-payable — GET /api/benchmarks/ad_7362221630229643281/video returns 402 with USDC options (Solana/Base). See the agent API.

Attention over time

Predicted viewer attention for every second, normalized to this ad's own range — the same chart every PreTestAds report gets. How to read it

0255075100STRONG 75MODERATE 40DROP 5.1sPEAK0s5s10s
Peak: 0sCrash: 5.1s13% of seconds strong·73% low

What the curve says it does well

  • Dasher earned its Creative Center placement on real-world results — the model's job here is to show which seconds carried it.

Where it slips

  • The opening IS the peak: attention is highest in the first seconds and never recovers that level. That's the shape of a great thumbnail attached to nothing — the classic decay pattern of this benchmark's weakest performers.
  • Predicted attention crashes at 5.1s and stays low — the spot to study for what loses the room (a slow beat, a repeated shot, dead air).
  • Attention is mostly gone by the CTA window (final-third average 15/100) — whatever the offer is, few predicted viewers are around to see it.

Auto-generated from the model output. AdCortex™ predicts attention, not conversions.

Full transcript (46 words)

What the ad actually says — auto-transcribed. Useful for studying how the script maps to the attention curve above.

Esta es la historia de por qué hago dashes con DoorDash. Puedo cobrar el mismo día y no necesito hablar inglés. Y como puedo hacer dashes cuando yo quiera, puedo pasar más tiempo con mi familia. Así que 100% recomiendo hacer dashes. ¡Qué esperas! ¡Registrate ahora!

How would your ad score against these?

Upload your creative and get this exact report — attention curve, hook strength, drop-off — benchmarked against all 76 of these ads. First analysis free.

Score my ad free